While reading the Monona Rag recently I came across this Madison.com article that talks about how businesses in Monona Drive are losing business during the construction.

In addition to supporting your local businesses with your dollars, here’s one quick way to help out local businesses… write a review on Google or Yelp.

How does this help them?

Let’s take restaurants as an example.

About 1200 people per month type “Monona WI restaurants” or something similar into Google. At the top of the search results is a map of Monona and a list of restaurants.

Part of what determines a high ranking in that list is the number of reviews a business has. It’s super easy to add your own review.

Yelp is another popular review site and it’s also an iPhone app.  When people travel they often check Yelp or Google Maps to see what local restaurants, etc. to visit and the reviews play a role in their decisions.

Obviously reviews have a downside because by nature people are quick to complain but often don’t take the time to write a positive review.

Yet businesses shouldn’t fear or dismiss negative feedback. Sometimes it can be turned into something positive. For example, here’s how a pizza place in San Francisco made something positive out of their 1 star Yelp reviews. They put the one star comments on their staff T-shirts.

It only takes a minute to write a favorable review about your favorite Monona businesses and I’m sure they’d appreciate the effort.


Filed under: Anita's PostsBusinessesMonona Drive

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